Wenona Lok is a promoter at Live Nation Australia and New Zealand, focusing on Asian pop content and talent. In her role, Wenona is tasked with breaking and touring Asia-Pop acts across the region and working with local teams to bring more diverse Asian talent down under. Wenona displays a wealth of knowledge of the Asian touring market and has a proven track record of managing successful relationships with Asian talent, evidenced by her work promoting a diverse range of Asian-Pop tours, including sell-out K-Pop acts TWICE and ITZY, Mandarin Pop/Rock acts Mayday and Joker Xue and K-Indie Yerin Baek, Chinese hip-hop artist MaSiWei, and Thai-Kiwi Phum Viphurit.  Wenona is also a contributing editor of Live Nation’s Future Sound (Asia Pop) report and wrote the forward for the report.

Wenona has an impressive background in public relations, having worked in corporate communications, while also co-founding and managing Imagikai. Imagikai works with companies and talent that are interested in engaging local and international Asian audiences in Australia and the broader Asia-Pacific market.