Crystal Soojeong Yang

Seoul, South Korea
KOCCA (Korea Creative Content Agency)
Music and Fashion Industry Team – Manager

I first stepped into the music business in 2017 while working in the Music Industry Team at KOCCA. I had been with KOCCA since 2013, working across various teams, including the Broadcasting Industry Team and the PR Team.

I have been involved in projects such as Korea Spotlight (a global showcase for Korean popular music), MU:CON (Korea’s global music market), and MUSE ON (a program supporting emerging musicians). This year, in 2025, I am fully dedicated to MU:CON and Korea Spotlight.

I am here to present the overseas showcases and business activities of the Korean musicians performing at BMC, promote MU:CON, and connect with new music industry professionals.

CONTACT

COMPANY / EVENT

Korea Creative Content Agency (KOCCA) supports production, planning, creation, distribution, overseas expansion, business growth, training, R&D, policy financing, and policy study of many different genres, including broadcasting, video game, music, fashion, animation, character, comics, IP, new technology convergence content.

KOCCA is dedicated to promote the welfare of the people by turning Korea into a major player in the content industry worldwide.

KOCCA plans to systemically and strategically support the industrial infrastructures by closely working with stakeholders, relevant organizations, and local promotion centers.

WHAT I DO

  • I look for bands to perform at my shows (e.g. promoter, festival owner/curator, venue, etc.)
  • I help bands get booked for shows (e.g. booking agent, touring agent/manager, etc.)
  • I help bands sell their music (e.g. publishing, licensing, distribution, sync, ticketing, etc.)
  • I help promote bands to new audiences (e.g. journalist, PR agent, media, etc.)
  • I help bands develop their careers (e.g. A&R, producer, manager, etc.)

LOOKING FOR

  • Artist genres
    • Mainstream pop type acts
    • Band music e.g. rock, indie-rock, indie-pop, etc.
    • Heavy music e.g. metal, hardcore, punk, etc.
    • Hip-hop, Rap, R&B, Soul, Funk, etc.
    • Electronic music e.g. EDM, DJ, etc.
    • Alternative and/or experimental
    • Jazz and/or jazz fusion
    • World, traditional and/or cultural music
  • Artist types
    • Currently famous acts
    • Legacy acts
    • Up-and-coming acts